002. Live today.
GSGC is running on the platform right now.
The Gold Standard Gecko Club is running its registry on Breed Ledger. Member breeders manage their own animals on the platform. The org admin oversees registration submissions, approvals, and the official registry. This is not a demo environment. It is a breed organization using the platform in production.
Running a registry on software that was not built for it.
Most breed clubs manage their registries with tools that were not designed for the job. A spreadsheet of registration numbers. A shared inbox for submissions. A website built on a generic CMS with a custom form bolted on. None of it talks to each other, none of it was built for pedigree verification, and none of it scales when membership grows.
The platforms that were purpose-built for registries are expensive, rigid, and designed for organizations with full- time IT staff. Smaller clubs get priced out or end up running outdated tooling that does not serve their members.
Breed Ledger solves this from a different starting point. Individual breeders manage their own animals and pedigrees on the same platform. When they register with your club, the data is already there. Registrars verify and approve. No re- keying, no chasing documents, no separate system to maintain.
Registration submissions by email
No audit trail. Documents get lost. Registrars are managing an inbox, not a registry.
Pedigree verification by hand
Someone has to manually trace every lineage claim. There is no system enforcing it. The registry is only as accurate as the last person who checked.
Members on separate systems
Your members use one tool for their breeding program and a different process for club registrations. Nothing connects.
No visibility into the registry
The club board cannot see how many animals are pending, how many were registered this quarter, or which breeders are most active in the program.
Built for breed organizations, in production today.
These are not aspirational features. They are live and in use by breed organizations running their registries on Breed Ledger today.
Membership management
Online applications, renewal tracking, and role-based access. Members, registrars, and admins each see exactly what they need. Nothing more.
Animal registration workflows
Members submit registration requests from their own breeder accounts. Registrars review documentation, verify pedigree, and issue official registration numbers. The full queue is visible in the org admin.
Pedigree verification
Cross-breeder lineage linking with an approval workflow so every connection in the registry is verified. Not guessed, not self-reported. Verified.
Breed standards configuration
Species and breed configuration managed at the org level. The standards your club sets define what appears on registered animal profiles.
Org-branded public portal
Your club gets its own subdomain on breedledger.co. Your branding, your registry, fully separate from the individual breeder platform beneath it.
Member directory
A searchable directory of member breeders associated with your organization. Members manage their own programs. The club sees the whole picture.
See the full list of features for both breeders and organizations on the features page.
Registry experience as the design floor, not a bullet point.
Most software companies build registry tools by interviewing registry administrators and writing up requirements. The design is as good as those interviews. The gaps show up when the software meets a real registration dispute, a contested pedigree, or a breed standard that the software cannot encode.
Breed Ledger was built by Dusty Mumphrey, a senior engineer and active multi-species breeder who has spent decades inside the show, registry, and breeding worlds. The platform reflects what registries actually need because the builder has done the work firsthand, not because someone wrote a requirements document about it.
When Breed Ledger handles pedigree verification, registration approval workflows, and breed standard configuration, it does so with a design shaped by direct experience with those workflows. That is a different starting point than a developer who learned what a stud book is from a sales call.
006. Pricing.
Plans start at $49/month.
Three tiers for breed clubs of every size. Start with a 14-day free trial on the Growth plan. No credit card required.
Starter
$49/mo
Up to 100 members, 500 animals
Growth
$99/mo
Up to 500 members, 5,000 animals
Registry
$199/mo
Unlimited members and animals
007. Talk to us.
Tell us about your club.
Breed club deployments are higher-touch than individual breeder signups. Leave your email and a note about the organization. We will follow up directly to understand your registry requirements and walk through how the platform works for your specific use case.
- No commitment, no sales pressure.
- We walk through your club's registry workflow specifically.
- Pricing scales with your club's size.