001. Pricing.

Flat rate
Unlimited animals

No per-animal fees. No plugin add-ons. The price on this page is the price you pay. Using Breed Ledger for payments stays optional. A 0.5% fee applies only when you opt in.

002. For breeders.

Your breeding program. Three tiers.

Free to start. Pay when your program is ready. No card required at signup.

01$0free forever

Free

For breeders building their first site.

  • 10 animal records
  • Subdomain site (kennel.breedledger.co)
  • 3-generation pedigree trees
  • Find a Breeder directory listing
  • Inquiry form
  • Litter announcements
  • Classic template
02$29/mo

Starter

For an active breeding program ready to grow.

  • 50 animal records
  • Custom domain plus SSL
  • All 3 templates with custom colors
  • Full genetics predictions
  • 5-generation pedigree with cross-breeder links
  • Waitlists, deposits, and contracts
  • Blog section + QR codes
  • SEO and analytics built in
03$49/mo

Professional

For programs running with no limits.

  • Unlimited animal records
  • Custom domain plus SSL
  • Unlimited pedigree depth
  • Full genetics predictions
  • Advanced analytics
  • Priority support
  • Removable Breed Ledger badge

All breeder tiers include hosting, SSL, SEO, analytics, unlimited photos, and unlimited site visitors. Annual billing saves two months on Starter and Professional.

003. For breed clubs and registries.

Your club. Your registry. Your members.

Branded portal, dues collection, animal registration, and pedigree verification under your club's domain. 14-day free trial on Growth.

01$49/mo

Org Starter

For small breed clubs getting their registry up and running.

  • Branded org portal
  • Up to 100 active members
  • Up to 500 registered animals
  • 2 events per year
  • Member dues collection
  • Basic animal registration
  • 5 GB storage
02$99/mo

Growth

For active clubs running a full registry with growing membership.

  • Everything in Org Starter
  • Up to 500 active members
  • Up to 5,000 registered animals
  • Unlimited events per year
  • Full registry workflows
  • Duplicate certificates
  • Custom domain
  • 25 GB storage
03$199/mo

Registry

For established registries with unlimited scale and priority support.

  • Everything in Growth
  • Unlimited members
  • Unlimited registered animals
  • Bulk animal import (CSV)
  • PDF certificates with org letterhead
  • API access (read-only)
  • Dedicated onboarding call
  • 100 GB storage

Org transactions carry a 1% platform fee (min $0.50, max $3.00). Member dues, registration fees, and event registrations route through Stripe Connect. Payouts land in the club's bank on the schedule the board sets.

Start free. Pay when your program is ready

No card to sign up. No per-animal fee. Cancel any time.

004. Platform fees.

The 0.5% in plain numbers.

Using Breed Ledger for payments stays optional. If you do route through the platform, every transaction links to the animal and buyer in your account, which makes tax time straightforward. Here is what the fee actually looks like.

Individual breeders0.5% · $0.50 floor · no cap

Breeder transactions tend to be higher value. At 0.5% with no cap, a $2,500 show prospect costs $12.50 in platform fees. PayPal Goods & Services charges $87.74 on the same sale.

TransactionPlatform fee
$50 breeding deposit$0.50
$200 stud fee$1.00
$500 pick deposit$2.50
$1,000 puppy final$5.00
$2,500 show prospect$12.50
$5,000 breeding$25.00
Breed clubs and registries1% · $0.50 floor · $3.00 cap

Org transactions are high-volume and lower-value. The $3.00 cap means even a $500 transfer costs the same as a $300 one. Orgs can absorb the fee or pass it through to the payer at checkout.

TransactionPlatform fee
$25 registration$0.50
$40 event entry$0.50
$60 litter certificate$0.60
$100 transfer$1.00
$250 stud certificate$2.50
$300+ anything$3.00 (cap)

Stripe's processing fee (2.9% + $0.30) comes out of the recipient's gross before the Breed Ledger fee is applied. On a $2,500 puppy, the breeder nets roughly $2,397 after both.

005. Side by side.

What the price actually gets you.

The honest comparison. Spreadsheets and email are free. They will also leave a 2031 buyer asking a 2024 question with no answer.

Feature:Pedigree export
Breed Ledger:PDF and CSV any time
Spreadsheets and email:A scan of a paper certificate
Feature:Waitlist to deposit
Breed Ledger:One record. One link.
Spreadsheets and email:Two tabs. Maybe.
Feature:DNA verification
Breed Ledger:Linked to the lab report
Spreadsheets and email:A PDF in someone's inbox
Feature:Payouts
Breed Ledger:Stripe Connect to the bank
Spreadsheets and email:Venmo, then a board meeting
006. Common questions.

The pricing answers breeders actually want.